Joe Martinez

Read more

If your business is looking to promote a video with ads, it makes complete sense to want to run to […]

Read more

We have videos on our channel covering custom intent audiences and custom affinity audiences. Since we made those videos, Google […]

Read more

At some point in your career, you’re probably going to see a big change in 1-year PPC campaigns in Google […]

Read more

Google Local Campaigns is a very specific campaign objective within Google Ads that really tries to push foot traffic and […]

Read more

Seasonality bid adjustments are a newer feature in Google Ads. They allow advertisers to inform smart bidding settings of possible […]

Read more

Before you launch a paid advertising campaign, most likely you want to make sure that conversion tracking is set up […]

Read more

Video Transcript: Demographic targeting has been around for quite some time within Google ads. For years, we can already target […]

Read more

Video Transcript: We have lead gen ads in Facebook, LinkedIn, Quora, and even add extensions for Google Search. But did […]

Read more

Video Transcript: It’s no secret that Google Ad Grants accounts have their limitations, and we already have a video created […]

Read more

[Video Transcript:] For the longest time, website based URL audiences were the only type of retargeting audiences we can create […]