Display Ads

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We talk about Retargeting a lot on this channel, but it occurred to me recently that we’ve covered more of […]

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If your goal with YouTube ads is to really try and gain the highest viewership possible, then you’re in the […]

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Google Ads Performance Targets is a way for advertisers to track metrics important to specific campaigns to see if they’re […]

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Google Ads Content Suitability Tool is a new section within Google Ads that allows advertisers to better control which environments […]

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Affiliate Link for Canva As important as it is to make sure that you have all of the campaign settings […]

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In November of 2021, Google announced that performance max campaigns would be coming out of beta, and rolling out to […]

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Tracking is critically important to the success of pretty much any digital advertising campaign. You need to know what’s working, […]

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We have videos on our channel covering custom intent audiences and custom affinity audiences. Since we made those videos, Google […]